Several brands have attempted to build websites or apps to teach African languages. Most attempts have failed woefully. How can we get Africans in Diaspora hooked on a language tutoring platform?
We knew from the onset that we needed to approach the project from a
divergent lens.We started by defining the problem and clarifying expected outcomes.
We proceeded to define the constraints and how to exploit them. We did more
research using user experience design methodology.
Our research showed that interactivity, fun and rewards were key features language learners wanted. We then built a 4 stage, 20 question quiz app with lots of humour (Urhobo people are some of the most humorous people you can ever meet) . We deployed a popular Urhobo soundtrack as background music to spice up the app. This way,users learn and have fun too.
"We were so happy with the quiz app that we asked Epower to redesign the entire
Chief learning Officer, Learn Urhobo
Try the quiz here: http://quiz.learnurhobo.com/